What does a beautiful home life look like? Answers can be found in the consumer goods exhibition area of the 7th CIIE. A smart shower system that provides a unique skin-rejuvenating experience during showering, a mattress that detects snoring and improves the sleep environment, bedding that transforms the bed into a leisure area… In the consumer goods exhibition area, themed "Sharing Quality Life, Creating a Better Life Together," not only are high-quality international brands and products gathered, but it has also become a global platform for new product launches. Here, smart products equipped with "black technology" are showcasing pathways to a healthy, high-quality, and comfortable life.

"Black Technology" Leads New Trends

At the LIXIL booth, a variety of exhibits were showcased, featuring innovative technologies such as Lixil Enjoy Pure, Water Ceramic Super Clean, and Sterilizing Negative Ions, as well as advanced sensing and contactless technologies. The exhibition area, brimming with futuristic technology, attracted numerous visitors to stop and experience it.

"This year's CIIE closely follows the new economic and market environment, focusing on using consumption to promote the development of new productive forces. The development of new productive forces will stimulate new consumer potential and drive the home bathroom market towards high quality, intelligence, and sustainability." Tao Jiang, LIXIL Group's Global Senior Vice President, said that he hopes to leverage the strong spillover effect of the CIIE to bring LIXIL's exhibits from the booth to thousands of households, "allowing people to enjoy a better home wherever they are."

Participating in the CIIE for the fifth time, LIXIL showcased its GROHE, American Standard, INAX, and LIXIL Kitchen brands. Among them, the GROHE brand premiered two global new products at the CIIE, applying cutting-edge technology. The GROHE SilkMove Foam Shower System and the GROHE SPA Smart Thermostatic Shower System break the limitations of traditional shower equipment, transforming showering into a skin rejuvenation journey. It is understood that these two new products have passed 28-day efficacy tests on real people conducted by the international testing and certification agencies Intertek and SGS.

In addition, the American Standard brand's Rui Le wall-mounted smart toilet not only uses UV sterilization technology, full waterway sterilization, and the "Easy Guide" intelligent sensing system, but also features a Gemini intelligent control platform, meeting consumers' diverse needs for wall-mounted smart toilets; As the creator of the world's first smart toilet, the INAX brand showcased its Sairesi smart toilet, which features sterilizing negative ions and a powerful flushing system combined with Water Ceramic Super Clean glaze technology. Its dual-nozzle design prevents cross-contamination, better protecting women's health.

Participating in the CIIE for the second time, Tempur Sealy brought its Asian premiere of the FORM Yunfeng series mattress. It is understood that this new product can provide personalized support based on a person's body shape, weight, and temperature, reducing turning and movement during sleep. Another smart bed showcased by Tempur Sealy, the TEMPUR ERGO Smart Base, is its core product in the smart sleep field, applying smart snoring detection "black technology." The sensors inside can automatically detect and respond to the slight vibrations caused by snoring, improving the sleep environment.

"Last year, we participated in the CIIE for the first time, and the experience was excellent. This year, we have specifically doubled the size of our booth to more comprehensively showcase the entire product series. For imported brands, the CIIE is a very good platform, not only for showcasing new products but also for allowing consumers to experience them firsthand." Yuan Tao, General Manager of Tempur Sealy (China), said.

At the nearby Meng Baihe booth, its new smart bed, the "Meng Baihe 0-Pressure Smart Bed M12-W," also attracted many visitors to try it out. According to the booth manager, this product has seven smart modes: lying flat and sleeping soundly, snoring intervention, 0 pressure, assistance getting up, yoga, watching movies, and reading, extending the bed's function from simple sleep to leisure.